Experient reached out to Brickworkz for creative decor and for a fun group project with LEGO bricks. Here’s how we made it happen:
Envision is the annual gathering of hospitality, hoteling, and event planner industry professionals by Experient, a leading event management agency. The event spans several days, usually in a different city each year. Each year, their event has a different theme, and this year’s theme involved games from our childhood. Their designated area, known as the “Creation Station” was an oasis of creativity for guests to rest between sessions, to play and relax.
The objective was two-fold: to provide a LEGO mural of their event logo (in this case it was Envision 2016, which had a very colorful logo over a series of clouds), and to create and facilitate a group project to engage visitors in a fun activity that tied-in well with the event’s theme.
“It was great working with Brian and people absolutely loved both designs. I will definitely be recommending you and look into how we can share the information with more people in our organization who weren’t in attendance.”
The design for the LEGO mural was created by the graphics team at Experient. Brickworkz created a LEGO version of the logo on a series of panels that were shipped to the event location in Dallas, Texas and assembled before the show to create beautiful LEGO wall art. This stunning design spanned about 8ft x 4ft (2.4m x 1.2m) and the layout covered more than 40,000 LEGO studs.
Visitors and attendees loved it. Many thought it looked like a banner until they got closer and realized it was made entirely with LEGO elements and flipped out with excitement! Our art work gets a lot of Selfie love, and this piece was no exception- many guests took out their phones and cameras and tagged the event’s marketing hashtag on social media to document the event.
When the show concluded, the piece was separated back into its three large panels and shipped to Experient’s headquarters building in Ohio for display.
Beautiful, fun, inspirational, and something different for your event or trade show: This is where your logo can shine with Brickworkz! Contact a brick artist today to see how we can help at your creative event! If you and your team want to engage a crowd in a fun and memorable way, reach out to us!
If you want a Brickworkz LEGO mosaic project or have a request for your company, please use this form. Brian Korte is the founder and brick artist at Brickworkz and personally answers all incoming requests on this page. We respond quickly!